Education & Training Software Industry Profile

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Excerpt from Education & Training Software Industry Profile

Companies in this industry design, develop, market, and support software used in education and training. Major companies include Blackboard, Campus Management, Renaissance Learning, Rosetta Stone, and SkillSoft (all based in the US); as well as software divisions of publishers such as Cengage Learning and Scholastic Corporation and training units of diversified software providers such as Oracle and SAP. Top firms based outside the US include Affero Lab (Brazil), NIIT Limited (India), and Promethean World (the UK).

The worldwide e-learning market, which includes education and training software, generates about $190 billion in annual revenue, according to Global Market Insights. The market is forecast to grow to $300 billion by 2025. The US, the Asia/Pacific region, and Western Europe are the largest markets for educational software.

The North American e-learning industry generates combined annual revenue of about $76 billion, according to Global Market Insights. About 850 US companies create software and digital content for the PreK–12 education segment, a market worth more than $8 billion, according to the Software & Information Industry Association.

The US education and training software industry is a subset of the computer software industry, which is covered in a separate industry profile.


Demand is driven by corporate, institutional, and consumer spending. The profitability of individual companies depends on technical expertise and effective marketing. Large companies enjoy economies of scale in marketing and customer support. Small companies compete mainly ...

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