Nonalcoholic Beverage Manufacturing Industry Profile

Companies in this industry produce carbonated and noncarbonated soft drinks, bottled water, and ice. Major companies include Coca-Cola, Keurig Dr Pepper, and PepsiCo (all based in the US), along with Britvic (UK), Danone (France), Nestlé (Switzerland), Primo Water Corporation (Canada), Red Bull (Austria), and Suntory (Japan).

The global nonalcoholic beverage market amounts to about $180 billion in 2023 and is expected to grow at a compound annual growth rate (CAGR) of 14.15% from 2023-2028 forecast period, according to Statista. Most revenue (about $107 billion) in 2023 is generated in the US.

The US nonalcoholic beverage manufacturing industry includes about 1,200 establishments (single-location companies and branches of multi-location companies) with combined annual revenue of about $45 billion. The industry's products include juice drinks, but makers of fruit and vegetable juices are covered in the Fruit & Vegetable Processing industry profile.

COMPETITIVE LANDSCAPE

Demand for nonalcoholic beverages is driven by consumer tastes and demographics. The profitability of individual companies depends on effective marketing. Large companies have economies of scale in production and distribution. Small companies can compete by producing new products, catering to local tastes, or selling at lower prices. The US industry is highly concentrated: the top 50 companies account for about 90% of revenue.

Largely because of the high cost of shipping a heavy product, US imports and exports of soft drinks are relatively low. Imports of nonalcoholic beverages account for about 8% ...